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There is a lot of buzz around crypto these days, so it’s nearly impossible not to come across an article about a new digital asset coming out. But despite all the hype, not everyone understands precisely what this industry is all about, and that’s where crypto influencers can help tremendously. Finding reliable information online about Bitcoin, Ethereum, and other digital currencies can be pretty challenging, as not all resources are legitimate. However, following influencers can be a fun and accessible way to learn about a complicated financial topic like crypto. Many women have achieved success in the space, becoming well-respected crypto educators. Besides investing in digital assets, they also empower other women to join the crypto sphere.
Here are 7 trusted women influencers who are making waves in the cryptocurrency space.
Maliha Abidi
Born in Pakistan, Maliha is a women’s rights activist and a UK-based portrait artist. She discovered NFTs thanks to her accountant-husband, and created the NFT art project “Women Rise”, a collection of 10 000 NFTs celebrating women activists, scientists, artists and so on. The money raised through the project is used to support pro-education and gender-equality groups. Among the recipients, there’s an online school that teaches how NFT artists can bring their pieces to Web3, making a difference through their work.
Lea Thompson
Lea Thompson, aka Girl Gone Crypto, is an edutainer who posts video content about crypto, making it appealing and relevant to her followers. She has built a large audience, with more than 35,000 TikTok followers. The influencer first became familiar with digital currencies after a friend told her he mined crypto. Later, she engaged with crypto via Steemit – a platform where users get paid for their content with a cryptocurrency called Steem. On the platform, she posted videos of her playing the ukulele and singing, but Lea also wrote blogs as a side hustle, being paid in crypto. From that moment, she started to learn more about cryptocurrencies and then began to buy between $500 to $1,000 worth of ETH and BTC every month. In 2019, Thompson created Girl Gone Crypto, encouraging other people online to start their crypto investing journey.
Natalie Brunell
Natalie Brunell, a former journalist who went full-time Bitcoin in her professional life, first learned about cryptocurrency in 2017. After coming in contact with Bitcoin investors from Silicon Valley, she created a one-off story about a BTC ATM for a famous NBC station KCRA-TV in California. That’s when Brunell started to dive deeper into cryptocurrency, ultimately taking a giant leap in her career and launching her Coin Stories podcast that features interviews about the popular cryptocurrency, the state of the economy, and many other interesting topics. When she discovered Bitcoin, she became aware of the issues within the traditional financial system. Brunell believes that Bitcoin is the ‘best savings technology’ and that the cryptocurrency holds long-term value despite its short-term volatility.
Laura Shin
Shin first got into cryptocurrencies while working as a senior editor at Forbes. As she learned more about the technology, she realized that it was revolutionary, potentially transforming the world. Since that moment, Shin fully dedicated her career to spreading the word about digital assets. In 2016, she launched the Unchained podcast, a no-hype resource about cryptocurrencies, with millions of downloads. Shin isn’t afraid to ask tough questions; in her podcasts, Shin gets into complicated concepts, providing her audience with an accessible narrative so that they can easily grasp blockchain and crypto. In early 2022, she launched a book called The Cryptopians, where she talks about how cryptocurrencies came to fruition and the struggles in the market.
Randi Hipper
Randi Hipper, or Miss Teen Crypto, as she is known in the online space, is a young crypto influencer in NYC on a mission to promote the adoption of digital currencies and NFT among Gen Z. She first learned about crypto from her father when she was only 16 and started to invest her pocket money in Bitcoin. Later, she began creating digital artwork and selling it as NFTs. Now, Randi is the voice of Gen Z and uses her social media platforms and podcast to talk about crypto-related topics. She believes that her digital-native generation can make crypto mainstream, and education is key to achieving that.
Rachel Siegel
A former substitute public school teacher in New York, Siegel is now a big name in the crypto space. She first discovered crypto in 2017 at an after-party of a conference discussing digital currencies. After the event, she made her first investment with a small amount of money left from her paycheck, and over time, she succeeded in earning significant profits that reached the lower seven-figure range. Siegel uses her 12 years of experience in theater, management, and film to teach people online about cryptocurrency on her platform Crypto Finally. She is a vocal advocate of blockchain who educates her audience about the market and discusses the latest industry news on her social media.
Layah Heilpern
Layah is a speaker, an author and a content creator who analyzes and reports on the crypto industry. An advocate for freedom and individual empowerment, Layah has started her entrepreneurial journey in the crypto media, helping people understand how crypto works while offering social media marketing coaching. In 2021, the influencer published her book Undressing Bitcoin, a guide providing a refreshing perspective on the revolutionary asset. She is also the producer of The Layah Heilpern Show, which broadcasts on YouTube and different podcast hosting sites and discusses fintech, cryptocurrency and entrepreneurship.
Are crypto influencers trustworthy?
If you’ve decided to begin your crypto investing journey, it’s important to remember that not every piece of advice or opinion on the Internet is trustworthy. That said, you must ensure that you are learning from people who know what they’re talking about. Crypto influencers share their thoughts regarding the crypto space, providing helpful information and relying on their experience to demonstrate digital currencies’ potential. They are a great way to stay updated on crypto trends, but you want to look at their track record to ensure they are legitimate.
However, you should keep in mind that cryptocurrencies are volatile investments, so you want to be honest with yourself and decide if you’re willing to take the risk. Also, consider consulting with a financial advisor – while influencers are an excellent resource for crypto information and news, they can’t provide advice for your personal finance needs, so it’s best to work with a professional.