The Differences Between Copywriters And Art Directors

artdirector-copywriter-difference

The brush

In the late 1950s, advertising legend Bill Bernbach came up with the idea of pairing art directors and copywriters into teams. The strategy worked and DDB ended up creating some of the most iconic work of that era. Since then, the art-copy team structure came into existence at most, if not all, agencies. They may be working towards a common goal, but as a creative species, copywriters and art directors are not all that similar. Check out 17 of the best illustrations on this subject

The file

artdirector-copywriter-difference

Wishing Happy Birthday

artdirector-copywriter-difference

The software

artdirector-copywriter-difference

The reason for our anger

artdirector-copywriter-difference

The vintage version

artdirector-copywriter-difference

The colors

artdirector-copywriter-difference

Reading time

artdirector-copywriter-difference

The Moleskine

artdirector-copywriter-difference

What the account manager wants from us

artdirector-copywriter-difference

How do we know pop culture

artdirector-copywriter-difference

The social network

artdirector-copywriter-difference

Leaves office at…

artdirector-copywriter-difference

Starting from scratch

artdirector-copywriter-difference

The app

artdirector-copywriter-difference

The dream pet

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